The app stores are overly saturated with millions of apps. Every month, 90,000 news apps are being released, but the chances that any of them will ever break into the top 1000 are effectively 0%. To solve the problem fundamentally, we need an effective app discovery mechanism that can surface app content organically through search, just like the web does.
In this session, Mada will take the audience through major developments in app discovery, analyze key trends driving the evolution of mobile search, and look into the future of app discovery through the lens of mobile device manufacture, app developer.
Wed Oct 18, 12:30 pm